Movember – Best Stashe Contest

Happy fall, Beer Fans!
November is upon us and with the chill of fall comes the need to bundle in blankets and hunker down with a good beer. But most importantly, the time comes for us beer drinkers to protect our upper lips from the fast-approaching frost.


That’s right folks, Movember is here! Not only does this wonderful month bring with it more brute, more class and of course, more hair, but it also raises funds and awareness around the prevalent issue of prostate cancer among men.

This year, Toronto’s Festival of Beer and Great Lakes Brewery have partnered together to bring to fruition some of Toronto’s greatest Beer Stashes. Whether they are foamy upper lips or simply a good gristly Mo coated in beer, we want to see them!

Share your best beer stash with us via Instagram and enter for the chance to win an exclusive TFOB & Great Lakes Prize Pack consisting of 6 tickets to TFOB 2014 and a GLB Gift Package, all valued at $500!

How can you be the best beer stash of 2013? Here are our five easy steps!

Step 1: Start sprouting your best soup strainer today!

Step 2: Follow @greatlakesbeer & @TObeerfestival to share your progress along the journey

Step 3: Once your Mo gets to Magnum P.I. status, sip one of your favourite Great Lakes brews and take a picture

Step 4: Share your Beer Stash on Instagram and tag BOTH @greatlakesbeer and @TObeerfestival to enter the contest*!

Step 5: Check back on Dec. 6th, as we announce the winner!

Happy Movember Folks!

– @TObeerfestival & @greatlakesbeer

*Both users must be tagged in order for contesting to be valid.



Favourite Brewery at 2013 Toronto’s Festival of Beer and Winner of Tickets for LIFE

Were you one of the 3000 consumers that downloaded our new Toronto’s Festival of Beer app in 2013?  Did you vote for the top five breweries of this year’s Toronto’s Festival of Beer? Well, you voted Toronto, and here are the long awaited winners!


Congratulations to Toronto’s own Mill Street Brewery for receiving the most votes and first place for brand of choice at this year’s Toronto’s Festival of Beer.

The other top vote getters were:

Beau’s All Natural Brewery

Flying Monkeys



In case you forgot, by voting you entered your name in the contest to win a pair tickets to Toronto’s Festival of Beer – FOR LIFE, and we did not forget about that either. Congratulations to Samantha Jones who will receive two tickets to Toronto’s favourite festival for the foreseeable future!

Cheers to the breweries and thanks to all for voting using the new TFOB App.  Please make sure to check back December 1st for tickets to TFOB 2014 at!

Beerlicious Inc. announces the launch of the first-ever North American Brewing Symposium (NABS) and the Toronto’s Festival of Beer – Winter Sessions!

On the eve of Toronto Beer Week – Beerlicious Inc. announces the launch of the first-ever North American Brewing Symposium (NABS) and the Toronto’s Festival of Beer – Winter Sessions!

Beerlicious Inc., futurists and pioneers of Toronto’s Festival of Beer, the Ontario Brewing Awards and the Beach BBQ & Brews Festival aim to solidify their place within North America’s rich brewing history.

Slated for March 2014, the Symposium (NABS) will be a week-long industry collaboration that promotes and celebrates the category of beer and the business of brewing it in North America.

“I am so excited to gather with brewing professionals in early 2014 for an exchange of ideas in celebration of our shared passion for the beer industry,” says Les Murray, President Beerlicious Inc. “It is also my great pleasure to announce the Toronto’s Festival of Beer Winter Session; for industry and consumer enthusiasts alike.”

NABS’ aim is to unite brewing professionals for two days of discussion and a week of beer-centric programming that will provide excellent networking and learning opportunities for everyone invested in brewing in North America.



  1. 1. A meeting or conference for the discussion of some subject, especially a meeting at which several speakers talk on or discuss a topic before an audience.
  2. 2. In ancient Greece and Rome a convivial meeting, usually following a dinner, for drinking and intellectual conversation.

The symposium will feature a series of keynote speakers from both within and outside of the brewing industry and will touch on a number of topics including: brewing, packaging, distribution, marketing, social media and more.

This inaugural industry symposium will focus on education and provide a forum for the exchange of ideas between some of the world’s top beer-enthusiasts.

Following the symposium, Beerlicious Inc. will present a two-day Winter Beer Festival in celebration of our favourite golden beverage and the upcoming solstice.

Additional information and a schedule of activities to come at

If you are interested in sharing your knowledge at the first-ever North American Brewing Symposium, please email us at




Don’t Miss the Beertail Trail – July 26th-28th! Beer Cocktails at Toronto’s Festival of Beer

Love beer? Love cocktails? The beertail trail at Toronto’s Festival of Beer is your place to find a delicious combination of both!


The days of the shandy as the only beer cocktail choice are over as mixologists and beer geeks are jumping on the trend of mixing their favourite brews with new flavours to create beer cocktails! To fit with the recent cocktail craze, this year at Toronto’s Festival of Beer, Jeremy Parsons, mixologist, will be blending and concocting some delicious custom cocktails made with your favourite brews. Do not miss the Beertail Trail featuring 5 pop-up demos, one every hour on the hour!


Make sure to catch the Faxe Lemonade, Crabbie’s Iced Tea, Double Chocolate Raspberry Delight, and more! See the custom schedule below and make sure you catch the pop-up demos and get a taste test of each creation! If you haven’t purchased your tickets for Toronto’s Festival of Beer yet, make sure to visit before they sell out!


Friday July 26th


Crabbie’s Ginger Beer Demo


Lake of Bays River Walker Demo


Faxe Beer Demo


Magner’s Pear Demo


Fruili Demo


Saturday July 27th


Shock Top Demo


Lake of Bays – River Walker Demo


Chechvar Demo


Magner’s Cider Demo


Fruili Demo


Sunday July 28th


Young’s Double Chocolate Stout Demo


Woodchuck Cider Demo


Lime-a-Rita Demo


Melville’s Ginger Beer Demo


Fruili Demo





Toronto Festival of Beer :: The Official App – Download – #BeerMe

It is finally here beer festival fans! The first ever Toronto’s Festival of Beer phone app is available for download! CLICK HERE to get the FREE app right now. Use the Festival map and Beer/Food features to plan your day of sampling some great beers and great eats offered, in advance of your day at Toronto’s Festival of Beer, Bandshell Park, Exhibition Place, July 26th – 28th, 2013.

In case you forgot…here are the other great features you can look forward to!


Interactive Map – Lost amongst a sea of beer and food? Use our trusty map to locate yourself and the tasty experiences around you!

Note Taking: For the beer geek in you, use our new note-taking feature to keep a record of all you’ve sampled and re-visit your favourite beers later!

Beer & Food Exhibitors: Use this feature to locate your favourite beer and food exhibitors in advance and plan your route accordingly

Entertainment Schedules: Easy to access schedules for The Bandshell Main Stage, Brewmaster Series, Grilling Tent and more, in the palm of your hand.

Photo Booth: Take photos of your experience with a cool TFOB Photo frame!

Sliding Puzzle: Try your hand at our TFOB sliding puzzle game!

Not only does it provide you with all of these great features, but by downloading the app and participating in the “Vote & Win” section, you can enter to win two tickets to Toronto’s Festival of Beer FOR LIFE. Now, that is big. We have never given away a prize this great. Ever. Tickets for LIFE, means that every summer from 2014 onwards, you will receive two tickets with your name on them. Until you, or the festival under its current management cease to exist. How can you pass that up?

Download the app right now at and if you haven’t already purchased your tickets, head to before they’re all sold out!

CONTEST: Sunday Fun-day Toronto’s Best Beer & Food paired with a Safe Ride home

This just in! Toronto’s Festival of Beer has partnered with the new and handy Hailo Taxi app to provide you with a safe ride home from Toronto’s Festival of Beer this July 26th – 28th!


To kick off their new partnership, Hailo and TFOB are bringing you three “Sunday Funday” packages that combine some of Toronto’s Best: great food, great beer and a reliable taxi ride home.

Say #beerme with no hesitation while using your Two Sunday Tickets to Toronto’s Festival of Beer knowing that Hailo has your back. Simply open the app, tap on a taxi and watch in real time as it comes to you. Use your $20 Hailo credit to head to the festival or to try out some of the delicious restaurants Toronto has to offer. Each package comes with $100 to one of three of Toronto’s best: Pizza Libretto, Lisa Marie’s or Rock Lobster, and if $100 is not enough, you can try them at the festival too!


Look for contest details on our Facebook page ( and enter to win three of these unique food and beer packages brought to you by Hailo and Toronto’s Festival of Beer:

  1. $100 to Pizza Libretto + TWO tickets to TFOB Sunday + $20 Hailo Credit
  2. $100 to Lisa Marie’s + TWO tickets to TFOB Sunday + $20 Hailo Credit
  3. $100 to Rock Lobster + TWO tickets to TFOB Sunday + $20 Hailo Credit

*Gift cards and Hailo Credit do not expire and may be used on dates other than July 28th, 2013